The Importance of Tracking + Free Tracking Template
Description
Melissa explains why and how you should be measuring progress, gives some ideas of what you should be measuring, and provides a template to get you started.
Click here for the FREE 2020 Strategy Prep Spreadsheet
Show Notes:
An Overview of Episode 14:
3 Reasons to Track:
- Helps you make decisions based on FACTS, not feelings
- Helps you spot problems before they're fires (additionally, clues you into the stuff that is going well!)
- You're not just "a hamster on the hamster-wheel"; you have milestones that you're moving towards!
3 Things You Should be Tracking (at a minimum!):
- Finances (eg. revenue, P&L)
- Marketing (eg. how much you're spending)
- Operations (eg. cases you're handling and clients you're helping)
Transcript
Latest pods

Heads Down, Grinding It Out: When Working Harder Isn’t the Answer
Explore why testing your assumptions and looking at the facts can reveal a different path forward for your firm.

Lost at Sea: When Your Firm No Longer Needs You the Same Way
Explore why success can create new challenges around identity and your role as a firm owner.

The Truth Is Hard to See from Inside It
Learn how structure, better questions, and concrete information can help you see your firm more clearly.

Generosity Has to Be Engineered for a Healthy Business
Learn how to align your desire to support your team with the financial health and long-term sustainability of your firm.

Financial Clarity and Law Firm Profitability with Shavon Smith
Learn how Shavon Smith used financial data and key metrics to gain clarity around her firm’s performance and make more informed decisions.

Valuing Your Expertise and Growing Your Law Firm with Shavon Smith
Learn how law firm owner Shavon Smith changed the way she prices, leads, and grows her firm by valuing her expertise and making more intentional decisions.
Join like-minded law firm owners
Transform your firm, starting today
Velocity Work is a business consultancy exclusively focused on law firm owners. We specialize in strategic planning, operational clarity, and performance accountability.
Our initial consult call is free, empowering and zero-pressure.





















